I Am Midland

I Am Midland Through great design, presentation, and storytelling I AM MIDLAND connects the residents of Midland, MI to the great events, people, shopping, and foods that they love in their city.
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Operating as usual

We’re at the Farmers Market today until 1pm!! Right in front of the Loons entrance. Shirts are selling fast, designs are...
08/08/2020

We’re at the Farmers Market today until 1pm!! Right in front of the Loons entrance.

Shirts are selling fast, designs are getting sold out, get them before they’re gone!!!

Wear your I AM MIDLAND gear when you shop at Red Threads and get 25% off!

See you soon!

#FARMERSMARKETWEEK #IAMMIDLAND #REDTHREADS

🥕🍐🌶🍇Farmers need your support too!🍅🍉🥦🌽We'll be at  the Midland Area Farmers Market (Michigan) tomorrow all day selling s...
08/07/2020

🥕🍐🌶🍇Farmers need your support too!🍅🍉🥦🌽

We'll be at the Midland Area Farmers Market (Michigan) tomorrow all day selling some fresh Midland swag, and a new Farmers Market design!

We personally love to visit the market all the time, and we're so happy to have this opportunity during Farmers Market week to join in the fun!

🔥🔥 AMAZING OPPORTUNITY 🔥🔥

We also have some of those original I AM MIDLAND tees made up of businesses we'll be bringing with us to the market. If you missed your chance to get one, this may be your last chance!

👏If you wear your I AM MIDLAND shirt to the market when you shop at Red Threads we'll give you 25% off your purchase! 👏

Hope to see you there! Get em' before they're gone!

#IAMMIDLAND #FARMERSMARKET #REDTHREADS

Pioneer Quick Lube LET’S GOOOO !!! Did you know your shirts are a walking coupon all around town?! Businesses, how are y...
07/02/2020

Pioneer Quick Lube LET’S GOOOO !!!

Did you know your shirts are a walking coupon all around town?! Businesses, how are you advertising your IAM perks?

So many people are excited to wear their shirts and go shopping 🛍 🛒!!!!

20% of the city owns some I AM MIDLAND gear.... 20% !!!! Someone is bound to see your ad and chances are it’s someone who loves to support local biz 😉

Start posting them deals people!!

#IAMMIDLAND #SUPPORTLOCAL #quickestlube #Doingitright

We're constantly getting asked for different variations of the IAM print. Wish granted! 702 Bar is offering amazing perk...
07/01/2020

We're constantly getting asked for different variations of the IAM print. Wish granted!

702 Bar is offering amazing perks when you visit wearing your IAM swag, and now they're selling some of their own! Stop in for a burger and a beer, or on comedy night and GET YOURS!

I AM MIDLAND believes our local economy needs community support now more than ever and here's what we're doing to support local businesses. You can buy a shirt from our website at www.iammidland.com and 50% of the proceeds goes to a business OR....

You can just go to certain businesses (which we'll be sharing with you) and buy a shirt from them! The shirt you buy from them is still good to receive all the perks listed on our website's homepage for any business signed up.

These shirts encourage shopping local, and it's so darn cool to see so many people wearing the shirt that you own or are wearing. It really builds community and makes you feel like you're a part of something bigger than yourself.

We love Midland, and we love the community support that lives here and we are happy to be a part of that spirit. Have a great 4th week ya'll!

#IAMMIDLAND #702bar #discounttees #staycoolthisweek
#happy4th

💰❤️ THIS IS THE TEAM THAT RAISED $125,000 😍🙏Most don't know this... but we've never, EVER, done anything like this in ou...
06/24/2020

💰❤️ THIS IS THE TEAM THAT RAISED $125,000 😍🙏

Most don't know this... but we've never, EVER, done anything like this in our entire career. And we did it 4 TIMES!

We ran 4 different t-shirt campaigns over the past 2 months and it was WILD. We printed on behalf of cities and organizations in Midland, MI, Auburn, MI, Port Huron, MI, and Napa Valley, CA! This was all to raise money to help those in need during the greatest national crisis we've ever experienced.

Running campaigns and shipping out individual orders was a whole new BEAST and we had to learn from scratch how to run online web platforms, print 10k+ pieces in a print run, manage shipping teams and shipping programs....manage shipping programs....yes it was that hard... and double triple quadruple check 7k+ individual orders. It was easily the hardest thing we have ever done. And biggest.

THIS TEAM STEPPED UP. And the crushed it all. From left to right in the team photo:

Josiah Blackmore is the one who started it all and left madness in his wake for everyone else to deal with. Thanks a lot dude.

Abigail Blackmore is pregnant with her first, and kept composure during everything for MONTHS to manage more stress than ever and lead a team of 10+ people on the daily with grace and grit. We love you Abbi, you are a strong, beautiful, smart, admirable leader-woman!

Nathan Solomon helped with printing every single item, and kept the printing team on pace. He double checked every piece coming off press, moved a million boxes, and worked extra hard every day. You're a beast Nathan!

Jessi Brooks came in the clutch and helped on press printing, worked with and led teams of people to ship orders, and double checked ALL YA'LLs orders to perfection! You're amazing!

Benjamin Vercellino led the charge in the print department and is responsible for getting everything printed with exceptional quality, overcoming new challenges, packing hundreds of orders, and calling in his buddies to help out when needed. You're indispensable!

Caleb Guthrie is the new guy who came in out of nowhere at the perfect time to manage online campaigns, manage shipping programs and coordinate and manage teams of shippers, and make sure everything went smoothly. So happy to have you on board Caleb!

Chili the Dog - You are our moral support, our watchdog, our friend in distress, our joyful people greeter, our dish licker, and our t-shirt rag stealer. What would we do without you?

Edit: Jesus Christ - The Great I AM and the real Red Thread holding everything together in unity. Couldn’t have done it without you Big Man!

So many other people came in to volunteer valuable time, sweat it out in our hot shop, and step up for us and our cities. In no particular order:
Ann and Scott at USPS, Jeff Nussear our UPS guy, Dacia Livingston Parker, Renee' Deckrow, Amy Vargo at Elegante Salon, Jen Brooks, Gabe Mcguire, Jacob May, Lucille Pagán, Nicole E. Beil Ward, Kate Chomas, Malinda West, Marle Bringard, Mo Bringard, Connor O'Malley, Drew Barnard, Aden Taylor, James Gleason, Elizabeth Olney, Lisa Miner. Sorry if we missed anyone else, I know there were A LOT of you! Thank you so so much for your selfless acts of kindness and volunteerism to help us as we helped others.

We love our team, and they worked their asses off every day to get the job done! Let's give them a hand! 👏👏

Now we see the fruits of their labor all over town. AND...all the shirts they printed (in Midland) are STILL supporting local businesses moving forward! Every I AM MIDLAND shirt they printed, packed, and shipped is a walking discount to local businesses and is driving people to go out and shop local. Check it out! --> www.iammidland.com

YOU'RE AMAZING TEAM! GREAT WORK AND THANK YOU FROM THE BOTTOM OF OUR HEARTS!

🔥New tees, and new businesses added !!! 🔥🔥Welcome to the team! Crêpes Et Amis, Serendipity Road, Pop Pops Gourmet Treats...
06/19/2020

🔥New tees, and new businesses added !!! 🔥🔥

Welcome to the team!
Crêpes Et Amis, Serendipity Road, Pop Pops Gourmet Treats, Wilson Development Group, Joyful Tantrum

Did you know you get amazing perks and discounts when you shop local wearing your I AM MIDLAND gear!?

Head over to www.iammidland.com scroll down the home page and see what these amazing folks want to give you!

Our new tees just arrived for our first round of orders and are scheduled to be printed and shipped next week!

Loving those color combos 😍😍

Go shop local this weekend and don’t forget your IAM gear!!

#seasonalcolors #shoplocal #getrewarded #IAMMIDLAND

CONGRATULATIONS Felice Kurzer !! You are our first winner! You just won some free gear from www.iammidland.com that will...
06/14/2020

CONGRATULATIONS Felice Kurzer !! You are our first winner!

You just won some free gear from www.iammidland.com that will give you perks all over town when you shop local, just like your shirt! You can keep this one in your car ;)

Live Oak Coffeehouse was a great place to be on a day like today, we were there too! 20% off your purchase just for wearing your shirt, what a killer deal!

Who's excited to go shop local and have fun supporting your favorite Midland biz? WE ARE !!!!

Post a pic supporting local and wearing your I.A.M. gear and tag us to win! We'll choose one winner each week!

Need a shirt? Head to the site! Choose your favorite business from the selection menu and 50% of the proceeds go to them!

#IAMMIDLAND #WELOVELOCAL #COFFEEDAY #EVERYDAY

Shop local, and get rewarded!!Every purchase supports✌️local businesses.Not only that, but your I Am Midland swag gets y...
06/13/2020
'I Am Midland' apparel becomes discount codes for local businesses

Shop local, and get rewarded!!

Every purchase supports✌️local businesses.

Not only that, but your I Am Midland swag gets you discounts all over town! See all the participating locations on the home page!

👉 Www.iammidland.com

It’s not just for businesses! Any Midland establishment that needs a boost from the community can join the team! Visit partners.iammidland and sign up! ✅

Thanks Midland Daily News for the write up and for always capturing what’s good in our city!

We believe this year we need residents to support local more than ever before. Together we can keep this city THRIVING!

#WEAREMIDLAND #WEWILLSTANDTOGETHER #SUPPORTLOCAL #PERKSALLOVERTOWN #JOINTHEMOVEMENT

What started as a T-shirt campaign to support local businesses during the pandemic has now blossomed into a community-wide, ongoing social engagement effort. Red Threads, a Midland-based screen printing and design company, started the "I Am Midland" campaign in March, offering local businesses a cha...

06/13/2020
YOU ARE MIDLAND

WE ARE MIDLAND. When we come together, we can do great things. I AM MIDLAND is a support local initiative built by our commmnity to help each other thrive during hard times.

New shirts available! 👉 www.iammidland.com

When you shop local wearing this shirt you get discounts & perks to businesses all over town. All are listed on the main page with their offering!

Support local and get rewarded!

#IAMMIDLAND #WEAREMIDLAND #THRIVELOCAL #AMAZINGDEALS #SUPPORTLOCALBIZ #BETTERTOGETHER

06/12/2020
I Am Midland's cover photo
06/11/2020

I Am Midland's cover photo

Now that shirts have shipped..... Welcome to Phase 2 ;)Your shirt is walking discount.😁 Check out all the businesses and...
06/11/2020
I AM MIDLAND

Now that shirts have shipped..... Welcome to Phase 2 ;)
Your shirt is walking discount.😁

Check out all the businesses and organizations that have amazing offers when you shop local and wear
your Midland shirt !!! More businesses added each day.

Check out --> www.iammidland.com --> Look on the home page!

We love our city!!!!

#IAMMIDLAND #TOGETHERWETHRIVE

Your shirt is a walking discount to 100's of businesses! Check out the homepage to see where. Our city's economy is under water and we believe supporting the local economy is the only way for Midland to thrive. You supported them now they want to thank YOU! Hopefully this is reason enough to drive y...

1 hour left today to pick up your shirt! We have extras if you missed the campaign.If you can’t make it today we’ll be o...
06/11/2020

1 hour left today to pick up your shirt! We have extras if you missed the campaign.

If you can’t make it today we’ll be open tomorrow for you to come grab your shirt! 10am-5pm!

1 shirt gets you discounts all over town. Check it out! —> www.iammidland.com

06/11/2020
THIS JUST IN from our inside sources at USPS. #IAMMIDLAND  Taking over 💥Get ready for mayhem 😉 WE LOVE YOU MIDLAND! Your...
06/11/2020

THIS JUST IN from our inside sources at USPS.

#IAMMIDLAND Taking over 💥

Get ready for mayhem 😉

WE LOVE YOU MIDLAND!

Your shirt gets you stuff -> www.iammidland.com

SHIPPING TODAY!!!Your shirt is a walking DISCOUNT! GET EXCITED! Go to www.iammidland.com to see all the amazing deals!! ...
06/10/2020

SHIPPING TODAY!!!

Your shirt is a walking DISCOUNT! GET EXCITED!

Go to www.iammidland.com to see all the amazing deals!!

#finally. #worththewait #IAMMIDLAND

SHIPPING TODAY !!!! #IAMMIDLAND Your shirt is also a walking discount to your city!! More businesses added each day. 🙌Ch...
06/10/2020

SHIPPING TODAY !!!! #IAMMIDLAND

Your shirt is also a walking discount to your city!! More businesses added each day. 🙌

Check it out !! —> www.iammidland.com

06/10/2020
06/09/2020
06/09/2020

DISTRIBUTION of SHIRTS!!!

BUSINESSES:

Please come pickup your box at Red Threads and check TODAY until 5 p.m.

CUSTOMERS!

If you chose SHIPPING:
- All orders that were selected for shipping will go out tomorrow!

If you chose PICKUP: Gather your name and order number

- Go to the business you chose to support. They should have your order towards the end of the week.
- If you chose the "Midland Fund" pickup at Red Threads THURSDAY or FRIDAY from 10 a.m. - 5 p.m.

If you aren't sure if you chose shipping or pickup please check your email confirmation that was sent you when you placed your order.

THANK YOU!!!

06/09/2020
Shirts are going out !!!!! #FINALLYMonday and Tuesday we are receiving Businesses only. They will pick up your shirts an...
06/08/2020

Shirts are going out !!!!!

#FINALLY

Monday and Tuesday we are receiving Businesses only. They will pick up your shirts and let you know on their Facebook when you can pick up from them. We took pics to prove we weren’t just pocketing the money 🤑

Wednesday we are shipping ALL orders that chose the shipping option. USPS is bringing several trucks by the shop to pick them up. 🚛🚛

Thursday and Friday if you selected pick up and supported either the Midland fund or Red Threads we will receive individuals to pick up their shirts! 👕

We have BIG things happening for PHASE 2 !!!!!!

Take a look inside your packages to find out 😉

Www.iammidland.com. -> it’s more than a shirt 🤩

#IAMMIDLAND

I AM MIDLAND SHIPPING/PICKUP UPDATE !!!!Friends, Thank you so much for your patience 🙏Honestly, this update is way past ...
06/01/2020

I AM MIDLAND SHIPPING/PICKUP UPDATE !!!!

Friends, Thank you so much for your patience 🙏

Honestly, this update is way past due, we are sorry about that. When the floods happened it had an immediate and direct impact on ourselves, and our staff. Our shop was out of power and we had to leave to help others on the lakes and their houses. The week before and the same week the floods happened some health things popped up unexpectedly with staff that caused us to be even more short staffed than we were. Did I mention we were dealing with 4 times the amount of work we normally have to deal with? And this, on top of government orders disallowing us from starting production on time like we had hoped.

It was just too much for us and it felt like it was happening all at once, and the way we chose to deal with it was to just bear our heads down and plow through it. So many were emailing us asking about their shirts because they are excited, and at no fault of theirs, it just stressed us all out. The stress motivated us to work even harder. We went to work early and stayed late for weeks, as many people as were able. The past 2 weeks we had teams of amazing volunteers step up and step in to fill the gaps and help us to pack the shipments. About 20 people in total, in addition to our staff.

We are excited to announce we are almost done with everything 😭😭😭. We will be done by Friday this week!

NEXT WEEK: June 8-12 We are shipping all of the packages. We are also inviting businesses and organizations to come to our shop to pick up your goods, so that you can pick them up from their establishments. We will be emailing everyone about this to give them updates.

I AM MIDLAND Phase 2 !!!! Something new is coming! Our city needs a jumpstart now more than ever. Excuse my cliché, but it's so true. We have a plan to provide help to our city in a more fun, easier AND FASTER way than the first time. Trying to step up our game a little ;)

You'll read all about it in the packages you are receiving ;)

Stay tuned! And we'll share more when we start releasing everything into the world!

We love you all ❤️ And we are excited to see you soon.

#IAMMIDLAND #NEARLYTHERE

This is the I AM MIDLAND mentality! Coming together for the greater good of the community! Midland County will rebuild a...
05/24/2020

This is the I AM MIDLAND mentality! Coming together for the greater good of the community! Midland County will rebuild and move forward!

#IAmMidland #WeAreMidland #MidlandStrong

Red Threads is proud to be a part of the Midland community. Our citizens are strong as individuals, but we are even stronger when we unite together.

Part of this weekend, some Red Threads employees helped pick up donations and supplies, to deliver them throughout the community.

#MidlandStrong #IAmMidland #MidlandFlood

05/21/2020
WXYZ-TV Channel 7

😭😭😭

WATCH: Chopper 7 is getting another look at the flooding in mid-Michigan

05/20/2020
Because #IAMMIDLAND and we need more than t shirts right now to save this city. After seeing the devastation first hand ...
05/20/2020
MidMichigan Flood Victim Relief Fund organized by Adam Rogers

Because #IAMMIDLAND and we need more than t shirts right now to save this city. After seeing the devastation first hand we can’t help but play a small role to help others, and we hope you will too. #WEAREMIDLAND Help if you can !!! If not with money, with muscles!!!! Or both!!!

Due to multiple dam failures, people in the MidMichigan area are being forced to evac… Adam Rogers needs your support for MidMichigan Flood Victim Relief Fund

We had to take a break from shirts for a minute to build dams. Thank you to all the helpers out there who are making a r...
05/20/2020

We had to take a break from shirts for a minute to build dams. Thank you to all the helpers out there who are making a real difference during this time. Our prayers are with you all 🙏 if you need assistance just ask! We believe there are many out there just waiting for the call. #WEAREMIDLAND

For t-shirt campaigns such as this to be as successful as possible and share as much funds as possible from the t-shirt ...
05/11/2020

For t-shirt campaigns such as this to be as successful as possible and share as much funds as possible from the t-shirt sales Red Threads needed to partner with a non-profit and New Life Vineyard Church stepped up! The church does not receive any finances through the campaign. They are simply acting as a non-profit entity to help with accepting and distributing the funds.

Because of this, New Life Vineyard Church is the name on the store account and therefore will be the name on your credit card statement for any I AM MIDLAND or RED THREADS purchases you have made. We wanted to share this information so that it will hopefully answer any questions about the name on the statements.

Thank you all for being amazing and participating in the I AM MIDLAND campaign!

#IAMIDLAND #WEAREMIDLAND

05/08/2020
Red Threads

Last day of the Red Threads store! This stuff will not be up again for years I'm sure. Every purchase supports TWO midland businesses! Choose who you want to help out at checkout, and thank you for supporting US this time! --> shop.redthreads.com

Thank you everyone, and have a great weekend!

Every purchase supports TWO Midland businesses. Select the business you'd like to support at checkout, and thank you for supporting US this time! -> shop.redthreads.com

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Comments

Did anyone buy an I am Midland sweatshirt that is too small? I have an extra large that it is way too big and would be willing to trade somebody for a large. The company that made the shirts cant do anything for me except sell me another one . picture attached
One of my new stickers on my phone. Even works and stays in place when I open/close the sliding card holder.
I am disappointed in this whole I AM MIDLAND that was created. Sounds like adult supervision was needed.
We got ours today! They are awesome, thank you so much!
Just Ordered a Half Dozen Face Masks from Just Masks - Apparently Connected to Read Threads - I Am Midland Group Can't-Wait for Them to Arrive 😎🧚‍♀️🙏🌈💝 Thanks Much !!
Jan Billingsley... here is the place to buy your shirts.,🥰
Beautiful, encouraging message. Together we will win this battle. Bob Robert Gallant
I am ordering T-shirts and noticed that Firehouse Subs is not listed as a business to support. How can I get them added? It is a small business owned by local Midland residents.
Thank you Red Threads for your generosity and leadership in developing I AM MIDLAND. We are standing with you in support of not only our own small business Divine Beauty Studio, but all of the other beauty salons/barber shops and many small businesses shut down at this time. Many blessings to you! Thank you Midland for giving so generously to all of us.
Thanks for being the helpers! -Matt & Jen
I love my city and I'm so happy to be a part of this community :) Together, we've raised over $13,000 to go back to organizations in Midland during this time of need! Check out the standings! #IAMMIDLAND
Live local events would love to be involved too! Thank you 😊😊😊😊