How are you measuring the impact or ROI of marketing effectiveness programs? Clients use Athena - a Cloud based SaaS - platform to access insights from the raw data, modeled data, simulations, and optimizations.
Join Kantar's Duncan Houldsworth & Sounava Ghosh for a chat to learn more and optimize your Marketing Effectiveness programs.
This event will begin on: Thursday, November 4, 2021 12:00 PM EDT
Hosted by: Kantar
How are you measuring the impact or ROI of the marketing effectiveness programs?